Web Development
For the man on the ground
For the man on the ground
The Challenge
COBBS Industries web presence had been unchanged for a number of years and was no longer an adequate representation and reflection of the brand’s place as industry leader in the sourcing and supply of effective defence materiels and solutions.
The Brief
SMC were briefed to bring COBBS Industries digital presence up to date, reflecting the core values, mission and range of services in an engaging format. Effective mobile user experience and SEO optimization were also key brief factors.
The Solution
We led Project management from brief to launch, working closely with the COBBS Industries team to support the internal process of clarifying and distilling the company’s identity, mission and USPs. Using our expertise in Web Development, Design and Copy we created a relevant and fresh look and feel, delivering a strong visual, clear and informative presence for COBBS in the digital space.
The Outcome
COBBS Industries digital presence has evolved, transforming into a modern, engaging user experience that retains a strong identity and reflection of the brand, regardless of platform used to access. Re-imagined copy creates a clear understanding of mission, history, and expertise, as well as overview of fields of operation.
